Top Twenty Tuesday for OCTOBER 16th, 2018
We’re happy to introduce a new, weekly blog post called TOP TWENTY TUESDAY which is intended to let you know about the short-term sales trends for discs. We’ve regularly published different best-seller lists for the quarter, or for the year, etc. But sometimes it is fun to look at what the hot sellers are for a short period of time. In this case, we’ll show the sales figures from the previous Tuesday through the most recent Monday. Basically, you’ll be seeing the best-sellers for exactly the last week of sales at Infinite Discs. New discs will likely spike in the chart, and it will be fun to see which discs keep up the pace, and which long-term sellers appear week after week. These will also be broken down by plastic types, so the same model can show up in multiple plastics.
HERE WE GO…
Top Twenty Tuesday for OCTOBER 9th, 2018
#1 – Star Destroyer
#2 – P-Line P2
#3 – Star Wraith
#4 – XT Mix Nova
#5 – DX Aviar
#6 – Champion Firebird
#7 – D-Line P2
#9 – Star Caiman
#11 – DX RocX3
#12 – INNFuse Star Shryke
#13 – I-Blend Sphinx
#14 – Star Shryke
#15 – Opto Diamond
#16 – Star Firebird
#17 – DX Sonic
#18 – Star Valkyrie
#19 – Neutron Teleport
Each week we’ll invite you to leave a prediction for a certain chart position on next week’s TOP TWENTY TUESDAY report. The first person to predict that chart position correctly in the comments will win a $5 gift card for the Infinite Discs website.
GIFT CARD PREDICTION FOR NEXT WEEK: Guess the #10 spot for next week’s chart! Must include the disc model and plastic type.
Here we are again with some more Disc Data for you! These time we’re taking a look at MVP & Axiom molds! I chose the last 12 months for this data, so it’s Sept. 2017 to Sept. 2018. Here’s the data, then we’ll discuss!
So what do we notice? I noticed two main things:
First off the Envy! The number one selling mold is by far the Envy, and rightfully so. The Envy is Axiom’s most popular Putt & Approach disc, most commonly used as a driving putter. The Envy sales about doubled those of the Volt, the top selling driver.
Second, let’s talk about the three top selling drivers, the Volt, Photon, and Tesla. These are all awesome discs that are widely loved among MVP & Axiom fans. What I find interesting, however, is that these three molds are the only three molds that are produced in Fission plastic. Even more interesting, though, is that the top selling plastic for each of these drivers is Fission plastic! That begs the question, would MVP & Axiom fans want more molds produced in Fission plastic?
Leave a comment with your opinion and any questions you have!
Last year we tracked the sales of putters closely to see which ones were getting the most momentum in terms of sales at Infinite Discs. It has been a while since we’ve taken a look, and it is already July, so we’re well into the summer of 2018. Let the putter wars begin!
This ranking is based on sales at Infinite Discs. These are the TOP 20 putters in order through July 17th, 2018. We also realize that some of these discs are used more for approaches (like the Harp, Zone, or Nova) but those are tracked and categorized along with other putters.
TOP 20 BEST-SELLING PUTTERS
1 – P2 by DISCMANIA
2 – AVIAR by INNOVA
4 – HARP by WESTSIDE
7 – NOVA by INNOVA
9 – ENVY by AXIOM
11 – ZONE by DISCRAFT
12 – ATOM by MVP
14 – AVIAR3 by INNOVA
18 – PILOT by STREAMLINE
19 – P1X by DISCMANIA
20 – SHIELD by WESTSIDE
*We realize that the Myth has a bit of a boost considering it is sold on Infinite Disc’s website and may not represent the more general disc golf market.
We’ll keep following the sales and report at the end of the year to see how 2018 finishes off in terms of putter popularity.
When it comes to best-selling discs, we’re going to keep you posted as the 2018 year progresses. It is still early in the year, at this point, with only the winter months in play. However, we can already see which discs are taking a significant lead. We expect sales at Infinite Discs to speed up dramatically with the coming of spring, and that may shake up the sales figures. Upcoming new disc releases will also play into the ongoing tally.
THE TOP FIVE BEST-SELLING DISCS SO FAR…
#1 – Discmania P2
The P2 Putter picked up a lot of momentum throughout 2017 and that has continued into the new 2018 sales year. So far, Infinite Discs has been able to better keep up with the high demand as Discmania has beefed-up production for the P2. Plus, the 2018 tour support edition of the C-Line P2 for Simon Lizotte (called the “Sky God”) gave the sales an extra boost.
We expect to see the momentum with the P2 continue through the spring as many players begin stocking up on their favorite putters for the new, warmer disc golf season. After all, when it is time to start perfecting your putting skills, it helps to have more than just one or two.
#2 – Innova DESTROYER
The Destroyer distance driver has held the top spot for a long time when it comes to sales at Infinite Discs. But at the moment, it has fallen to 2nd place behind the P2. The top two discs are still in a close sprint, but well ahead of the next discs in line. As the tournament season accelerates, we fully expect to see the release of some signature editions that will increase the Destroyer sales even more. Last year there were a couple of very popular signature editions, including the Swirly Star Philo Brathwaite edition and the Splatter Star Steve Brinster edition. Regardless of what editions come out, we fully expect the Destroyer to keep a strong foothold in the top three or four all year long.
#3 – Innova AVIAR
The Aviar is the most popular Innova brand putter, by far. So far in 2018 it is taking up third place in the best-seller race. But just to clarify how far ahead the top two discs are, the Aviar has sold 1/3 the number of discs as the 2nd place Destroyer. So, there is a large void between those two leaders and all the discs that are chasing.
If 2018 is anything like 2017 then the sales for the Aviar will take a huge jump once this year’s McPro edition is released. Everybody is waiting to see what this year’s Paul McBeth tour support edition will look like, and it will likely become the best-selling edition of the Aviar once it hits the market.
#4 – Innova SHRYKE
The Shryke is the most popular newcomer when it comes to Innova drivers. It quickly sprang into popularity as a high-speed distance driver that can be handled by a wide range of players, from relatively new players to experienced players. With a little bit of understability upon release, the Shryke can fly in great s-curves, plus it has high glide for optimum distance results. For players who have trouble handling the often overstable flight of the Destroyer, a Shryke can fill the spot as a go-to for distance. This is a disc that has the potential to gain momentum as more and more players discover it and try it out, so we expect to see the Shryke stay within the top ten throughout 2018, even with a possible wave of new distance drivers hitting the market this year.
The Exodus is the initial disc released in the new Infinite Discs line. Manufactured by Innova, the Infinite Disc branded discs will have a familiar feel while adding some quality molds to the market. It was perhaps expected that the Exodus would jump to the top of disc sales at Infinite Discs because the initial launch of the entire brand is only available through the Infinite Discs store. The max weight discs sold out within a couple of weeks of the first run release, leaving only low weights in the inventory until a second run is released (we do not yet know when that 2nd run will become available). So, as supply diminishes, the sales numbers will likely drop. With the very positive response to the flight characteristics of the Exodus, we expect to see the sales figures spike once another run is available to order. As a fairway driver that can handle torque, it is a great disc that fits a crossover position, straddling the line between control driver and distance driver. It is another disc that can find a solid place in the bag of players at all levels.
At the end of April 2017 we took a look at how putter sales at Infinite Discs were panning out. The disc golf season was still young at the time, but we could already see which putters had momentum behind them.
Now it is time to follow-up and see if that momentum has carried through the summer months. This update covers through the end of July 2017.
At the end of April, the top four spots were held by the Discmania P2 at #1, the Innova Aviar at #2, the Gateway Wizard at #3, and the Dynamic Discs Judge at #4. Interestingly, those top four spots have not changed since the spring, though the sales have accelerated, leaving a larger gap between those leaders. For example, the quantity difference between the P2 and the forth place Judge is now a 57% difference!
Here is a chart of the top 10 putters according to numbers sold through Infinite Discs:
As you can see, the discs that are chasing the top four include three of the popular approach discs, like the Innova Nova, the Westside Harp, and the top-10 newcomer Innova Aviar3. In fact, the Aviar3 joined the race as a new disc this year and has moved up two spots since the last Putter Wars update.
The Streamline Pilot, which started the year as a hot new release, has dropped from the top 10, while the Latitude 64 Dagger has moved into the 10th spot. Rounding out the chart, we can see the Latitude 64 Pure holding strong in 8th place, and the MVP Atom holding on in 9th place.
We will keep you updated as we head into the home stretch, just before the final, end-of-year holiday sales kick in. Until then, will anybody be able to catch the P2?
What is Best?
When it comes to disc golf drivers, there are many hundreds of different molds from dozens of different brands. Some are quite similar in purpose and design, while others have slight variations that give them a more unique feel and differing flight characteristics. When trying to judge “the best” disc golf drivers, it is a complicated task because the best driver for any given player is a disc that is “tuned” to that player’s throwing style, strengths, and weaknesses.
A player with a slower arm speed will find that a slower-speed fairway driver will probably be much easier to control and will even fly further for them than a high-speed driver that is designed in a way that requires more speed than that player can muster. Somebody who throws with a lot of speed and cocks their wrist in a certain way might find that overstable discs fly better for them while understable discs crash early onto the ground. There are many little factors that go into a player’s throw, and different drivers can exaggerate or negate those factors.
Thus, the use of words like “the best” really amount to “best for you”. But if you want to measure the popularity of discs, meaning that those discs seem to work wonderfully for larger numbers of players, then disc sales figures are a very useful tool.
Here are the best-selling drivers (both fairway drivers and distance drivers) at Infinite Discs in the year 2016. They are arranged in descending order, from number one through number ten. Feel free to share your favorites in the comments.
Infinite Discs Top-Selling Drivers for 2016
- Innova DESTROYER (speed 12)
- Innova TEEBIRD (speed 7)
- Innova WRAITH (speed 11)
- Innova VALKYRIE (speed 9)
- Innova TERN (speed 12)
- Latitude 64 SAINT (speed 9)
- Innova BOSS (speed 13)
- Innova FIREBIRD (speed 9)
- Latitude 64 RIVER (speed 7)
- Discmania DDX (speed 12)
Some new drivers from 2016 that really made an impact for being so new on the market were the Discmania DDX, the Innova Colossus, and the Westside Destiny. We’ll watch 2017 closely to see what trends fall into place with disc golf drivers.