TOP TWENTY TUESDAY – SEPTEMBER 17TH 2019

Welcome to another Top 20 Tuesday sales chart. We break these charts down by plastics as well so you can see which plastic types are most popular for each disc. New discs will often spike in the chart as other top sellers shuffle position. The chart is created by sales figures that are pulled from all Infinite Discs sales for the previous week — our customers decide the results with their purchases.

Top Twenty Tuesday for September 17th, 2019

#1 – Electron MATRIX
#2 – Neo ENIGMA
#3 – Discraft Special Blend LUNA
#4 – Star DESTROYER
#5 – R-Pro PIG
#6 – D-Line P2
#7 – Eclipse PILOT
#8 – Nexus FIREFLY
#9 – Opto DIAMOND
#10 – Swirly S-Blend PHARAOH
#11 – ESP ANAX
#12 – Star WRAITH
#13 – ESP ZEUS
#14 – Eclipse STABILIZER
#15 – ESP BUZZZ
#16 – Star FIREBIRD
#17 – Gold Line Burst RIVER
#18 – Neutron ATOM
#19 – Electron Firm PILOT
#20 – Special Blend Swirly RIFT

The new releases from MVP and Streamline found their way onto the chart this week with the Electron MATRIX strongly taking the number one spot. The glow-in-the-dark Eclipse PILOT and Eclipse STABILIZER both hit the Top 20 in the #7 and #14 spots. The NEO ENIGMA by Discmania took the #2 spot this week as a new distance driver release and we saw a restock of the popular LUNA by Discraft which enabled it to take the #3 spot.

Eight different brands hit the Top 20 chart this week, which is a pretty diverse representation. Here is a look at how many times different brands showed up in the chart this week:

–> Each week we’ll invite you to leave a prediction for a certain chart position on next week’s TOP TWENTY TUESDAY report. The person to predict that chart position correctly in the comments will win a $10 gift card for the Infinite Discs website.

WINNER – The number 4 spot was claimed by the Star Destroyer this week, which is a disc that usually hangs out at the top. It looks like that was also the very first guess that was launched for this chart, and the winner is Dustin. Good guess!

GIFT CARD PREDICTION FOR NEXT WEEK:  Leave your comment below to guess the #14 spot for next week. It will go to the FIRST person to get it right. Good luck!

 

Prodigy Best Sellers – September 2019 Edition

Prodigy Best Sellers

It’s time to take a look at Prodigy Disc’s best sellers! We pulled these stats from the last year of sales (Sept to Sept). Let’s jump in and take a look!


Best Sellers Overall

This time we broke the chart down by the entire catalog, but also by series type. In the overall category, there was one clear winner: the Pa-3. This putter has been a popular seller for a long time! It has the perfect stability for putting, but still can handle a drive in the more premium plastics.

In second place, we find the D2. This is Prodigy’s most popular distance driver. The D1 is the most overstable, moving to the D6 at the most undestable. The D2 comes in at the sweet spot of not too overstable, but perfectly overstable for most amateur players.

The H3 V2 took third place. This is a newer mold that people are absolutely loving. It offers distance for the masses, being a speed 11 straight to overstable flyer.


Best Sellers by Series

At the top of the chart, we broke down the best sellers by series. We already talked about the Pa-3, D2, and H3 V2 — these also were the highest in their series. The other winners are the X3, M4, and F5.

We seem to notice a common trend; the highest selling disc in each series isn’t the most overstable or the most understable, they’re always in the middle. We find this trend is common for sales, people don’t buy the absolute most overstable or understable discs, but something in the middle.


Pa-3 Sales

Jumping back to the Pa-3, we included a chart showing the plastics that sell the best for this mold. 300 and 350 plastics took the cake by far, taking 68.9% of the Pa-3 sales. This makes sense, since these are perfect plastics for putting. The rest of the sales are made up of the premium plastics, typically used for driving rather than putting.


Sales by Disc Type

Distance drivers made up nearly 38% of our Prodigy sales over the last year. Even though the best seller was a putter, the putter category came in second with 26% of sales. Fairways came in third with 23%, and mids come in last with only 13%.


That’s all for now! What did you find surprising? Leave us your thoughts in the comments!

Top-Selling Infinite Discs Brand

Infinite Discs launched a line of discs in early 2018 in partnership with Innova Champion Discs. Since then, several molds have been introduced into the market. While some are very new and haven’t had as much time to earn a reputation or build sales momentum, a few are starting to stand out as favorites.

Here is a look at the top 10 best-sellers for the Infinite Discs brand so far…

#1 – PHARAOH – Distance Driver

#2 – EXODUS – Fairway Driver

#3 – SPHINX – Fairway Driver

#4 – TOMB – Putt and Approach

#5 – SLAB – Utility Distance Driver

#6 – CHARIOT – Mid-Range

#7 – MYTH – Putter

#8 – EMPEROR – Distance Driver

#9 – ANUBIS – Mid-Range

#10 – RA – Mid-Range

It is probably no surprise that the Pharaoh has more than doubled the sales of any of the other disc models so far. It has been a popular distance driver and each run has had its own profile and flight characteristics, which makes it a fun disc to fill a bag for a multitude of uses. You can see a Pharaoh Run Comparison Log HERE:

http://infinitediscgolf.com/InfiniteLine/Discs/distance-drivers/pharaoh/

The Exodus comes in 2nd place as a great fairway driver for players of all levels. It handles torque well and can be powered for long distances even with it’s smaller rim configuration. You can see a log of the Exodus Runs HERE:

https://infinitediscgolf.com/InfiniteLine/Discs/control-drivers/exodus/

In terms of momentum, the Sphinx is on a fast trajectory to catch the Exodus as it has become a fun favorite for new players who want a driver that is easier to keep straight, or for experienced players who love it for hyzer-flips and anhyzer lines. The Metal Flake Glow C-Blend edition Sphinx ended up quite a bit more stable than the I-Blend, earning it a spot even in the bags of power throwers who love to flip it out for impressive distances.

The Tomb is also a disc that has gained momentum since its release.  It has become best known as an approach disc or small-diameter alternative to traditional mid-range discs. There are some players who have reported using it as a traditional putter, but with its flat top and low profile, it seems to have gained favor as a throwing putter in the premium plastic blends like S-Blend, I-Blend, and C-Blend. It can be laced down very narrow fairways with pin-point accuracy.

The Slab comes in 5th as a total utility distance driver. It is very overstable with a very flat top. It recently has gained a little bit of attention in the Jeremy Koling signature edition in “Concrete Plastic” which is a mix of metal flake and luster C-Blend.

Some of the newer models are yet to catch up with the 2018 releases, but the Emperor is starting to make a move as a more overstable distance driver than the Pharaoh. It is comparable to the popular Innova Destroyer. It will be fun to see what else catches on!

Leave a comment with your favorite Infinite Discs mold and tell us why!

Dynamic Discs Best Sellers – September 2019 Edition

Dynamic Discs Best Sellers

Alright, we’re back with another statistics blog! This time we’re looking at the best sellers from Dynamic Discs, among a few other statistics. Let’s jump right into the chart and see what comes out on top.


The Best Sellers

As it turns out, the top three sellers for the Dynamic Discs brand are all putters! The Judge comes in at #1, the Warden at spot #2, and the Deputy takes #3. These putters are all highly popular among all disc golfers, which is no surprise they sweep the podium. It’s no surprise when you see the first pie chart, that putters make up nearly 40% of Dynamic Discs sales.

The Escape comes in as the top fairway driver, the Emac Truth comes in as the top midrange, and the Trespass, as the #6 disc, is the first distance driver on the list.


The Plastic Types

Lucid is the #1 selling plastic type across all Dynamic molds. It comes in at 28.6% of all sales. Fuzion takes second, and Prime plastics take third. We included all burst versions with their original plastic types, so this graph is indicative of plastic feel, not look.


The Retired Molds

Dynamic recently announced 12 molds to be retired, and they are marked on the chart (along with the Fugitive which was retired more than a year ago). These molds made up 10.5% of all Dynamic sales in the last year, so it’s no surprise Dynamic is cutting back a little bit. The Renegade is the highest seller on the retired list, and is in the top half of best sellers.


Leave your comments, questions, and shocking revelations in the comments below!

TOP TWENTY TUESDAY – SEPTEMBER 10TH 2019

Welcome to another Top 20 Tuesday sales chart. We break these charts down by plastics as well so you can see which plastic types are most popular for each disc. New discs will often spike in the chart as other top sellers shuffle position. The chart is created by sales figures that are pulled from all Infinite Discs sales for the previous week — our customers decide the results with their purchases.

Top Twenty Tuesday for September 10th, 2019

#1 – Swirly S-Blend PHARAOH
#2 – Opto-X Chameleon PURE
#3 – D-Line P2
#4 – Opto DIAMOND
#5 – Star DESTROYER
#6 – Neo ENIGMA
#7 – ESP ZEUS
#8 – R-Pro PIG
#9 – ESP ANAX
#10 – Lucid RAIDER
#11 – DX X-Out AVIAR
#12 – S-Blend PHARAOH
#13 – Concrete SLAB
#14 – Prime Burst DEPUTY
#15 – Nexus FIREFLY
#16 – EXO Soft LINK
#17 – EXO Hard Link
#18 – Swirly S-Blend X-Out PHARAOH
#19 – Star VALKYRIE
#20 – Fuzion RAIDER

The PHARAOH by Infinite Discs had a good week with some “Eye of Horus” stamped discs that came in from the factory, including the remaining Swirly S-Blend discs from both Run 2 and Run 5, plus a few S-Blend “Run 6” white discs. The Pharaoh hit the chart three times, including in X-Outs. The very collectible and visually impressive Opto-X Chameleon PURE discs from Latitude 64 also sold-out immediately and took the #2 spot on the chart, while the heavy Opto DIAMOND release lifted that disc to the #4 spot– a good week for Latitude 64.

The RAIDER by Dynamic Discs hit the chart twice with the new Lucid stock release and also the steady-selling Fuzion edition. Discmania also hit the #6 spot with only one day of sales, since it was released just yesterday (Monday).

Here is how the brands panned out this week, showing how many times each hit the Top 20 Chart:

–> Each week we’ll invite you to leave a prediction for a certain chart position on next week’s TOP TWENTY TUESDAY report. The person to predict that chart position correctly in the comments will win a $10 gift card for the Infinite Discs website.

WINNER – The number 6 spot this week was taken by the new NEO ENIGMA by Discmania. We didn’t see any picks for that disc, which was newly released just this week, with only one day of sales to lift it to the six spot.

GIFT CARD PREDICTION FOR NEXT WEEK:  Leave your comment below to guess the #4 spot for next week. It will go to the FIRST person to get it right. Good luck!

TOP TWENTY TUESDAY – SEPTEMBER 3RD 2019

Welcome to another Top 20 Tuesday sales chart. We break these charts down by plastics as well so you can see which plastic types are most popular for each disc. New discs will often spike in the chart as other top sellers shuffle position. The chart is created by sales figures that are pulled from all Infinite Discs sales for the previous week — our customers decide the results with their purchases.

Top Twenty Tuesday for September 3rd, 2019

#1 – Big Z ZEUS
#2 – D-Line P2
#3 – Concrete SLAB
#4 – Star DESTROYER
#5 – Discraft Special Blend LUNA
#6 – R-Pro PIG
#7 – Pro PIG
#8 – ESP ZEUS
#9 – Nexus FIREFLY
#10 – ESP ANAX
#11 – DX Aviar
#12 – Star TEEBIRD
#13 – Star WRAITH
#14 – Jawbreaker ZONE
#15 – Star VALKYRIE
#16 – DX ROC
#17 – EXO Soft LINK
#18 – Gold Line Burst RIVER
#19 – ESP Eclipse
#20 – S-Line DD3

The Big Z Zeus wraps up its final week in the Top 20 for a while. Why can we say that? Because that’s all we have and it was a limited edition run, so until it gets a stock release or another special edition down the road, it is highly unlikely to hit the chart again. The D-Line P2 by Discmania still holds a high spot in this week’s chart, followed very closely by the new Signature Jeremy Koling (Big Jerm) Concrete SLAB, which is an flat, super-overstable distance driver. The Star Destroyer is one again in the mix, along with the PIG.  Some old favorites popped back up again.

For your entertainment, we’ve put together an animated graph for the Top 10 best-sellers for the week which shows how they moved day-to-day. Some tend to have sold in spurts, which others kept a slow but consistent pace. Here is the moving chart (click to play the video):

–> Each week we’ll invite you to leave a prediction for a certain chart position on next week’s TOP TWENTY TUESDAY report. The person to predict that chart position correctly in the comments will win a $10 gift card for the Infinite Discs website.

WINNER – The number 8 spot this week was taken by ESP ZEUS. We saw two guesses for the ESP Zeus with JANET getting hers in earlier for the win. Congratulations Janet!

GIFT CARD PREDICTION FOR NEXT WEEK:  Leave your comment below to guess the #6 spot for next week. It will go to the FIRST person to get it right. Good luck!

MVP Best Sellers – August 2019 Edition

MVP, Axiom, and Streamline Best Sellers

Recently, we all got hit with a rough announcement: Fifteen MVP and Axiom molds are going out of production. This seemed like a good time to take a look at the data and see where the sales stand. MVP has talked of big plans for 2020, and we believe them! We’re looking forward to another great year from MVP! So, without further ado, let’s take a look at the data and discuss.


The Best Sellers

The Envy, for another year in a row, takes the top spot. This isn’t too surprising, the Envy is an awesome mold for up shots and putting. With it being available in so many plastics, everybody seems to be able to find a flavor of Envy that they like.

The Pilot takes the second spot! This was a little surprising, coming from the smallest of the trifecta, Streamline. The Pilot has sold super well over the past year, it is well loved as a putting putter and a straight approach disc.

The Insanity moves up a few spots from last year’s report, snagging the #3 spot. This has become a very popular driver in the last few months, really excelling to the top of the charts.


Discontinued Molds

The highest selling discontinued mold is the Axis in the #22 best seller position, which does bring into question the decision to retire it. However, it was explained in MVP’s announcement that some of their older, original midrange molds are less compatible with their new modern machinery. They promise to make new midranges to replace several that were brought out of production. Midranges only make up about 11% of our MVP sales, so they are not quite as popular as the other discs, or they just get replaced less often. There is generally a reason that players do not buy discs. More on that later.

We also took a look at the percentage of sales the newly discontinued molds make up. In the last year, the now discontinued molds only made up 9% of the total MVP, Axiom, and Streamline sales. Those fifteen molds make up less than 10% of our sales, so we can infer that it is a good move for MVP to make some shelf space for their new additions.


Everything Else

While we were at it, we added a couple interesting pie graphs to the mix.

  • MVP made up 53.6% of the sales, Axiom brought in 32.9%, and Streamline made up the remaining 13.5%.
  • Electron Firm, Plasma, and Eclipse made up nearly 50% of the Envy sales.
  • Neutron plastic made up for more sales than Proton and Plasma combined.
  • Distance drivers and Putt & Approach discs each took about a third of the sales, leaving fairways and midranges with the last third.

That’s it for now!

What did you find that interested or surprised you? Let us know in the comments!

Distance Driver Sales Race – Animated Graphs

Here at Infinite Discs, we love looking at statistics. The numbers always help tell a story of how the disc golf market is moving, at least when it comes to measuring how our own customers are responding to new discs or different brands. This week we thought it would be a lot of fun to make a video chart which shows actual movement of those trends through time.

Hot Distance Drivers

We know that distance drivers are considered the sports car of the disc golfer’s bag. It is one of the discs that almost every player feels defines them, their abilities, or their play style. It is one of those discs that players often swap when they feel like they need to revolutionize their game, so new distance drivers tend to get a lot of sales movement when they are first released.

That is why we thought it would be fun to track the movement of some popular, established distance drivers side-by-side with new distance drivers as they entered the market during the past 11 months. The ten distance drivers that we decided to track include some new ones that only came out in 2020, but we wanted to see how much attention they might have pulled away from the more established discs. These are the distance drivers we chose to track:

Destroyer (always a hot seller)
Wraith (another popular Innova seller)
Shryke (a somewhat newer driver by Innova)
Photon (a top-selling MVP driver)
DD3 (the new 2020 driver by Discmania)
Raider (the new 2020 driver by Dynamic Discs)
Trespass (a popular driver by Dynamic Discs before the Raider)
Pharaoh (a relatively new driver by Infinite Discs)
Force (an old driver by Discraft which became a McBeth signature disc in 2020)
Zeus (the first distance driver in McBeth’s own disc line)

This particular selection of discs lets us measure how Paul McBeth affected the market when moving from Innova to Discraft as his brand sponsor in 2020, how new discs affected other brands, how they compared to discs of their own brand (like the Raider vs the Trespass), how market hype can play into sales, and how availability may stifle the momentum of a new release.

The Percentage Animated Graph

This first animated graph is designed to show which disc was grabbing the larger percentage of the market through the movement of time from October 2018 through August 2019. That means that we take the total sales of these 10 distance drivers, add those sales together, and compare the percentages of that total that each one grabbed.

For example, the Destroyer may have been holding 40% of the total sum of sales for those 10 discs for a couple of months, but then a new driver comes out and grabs 40% of the total sales that particular week. That would make the Destroyer percentage drop, even though it may still be selling the same quantity as the previous months, simply because there is only 100% available for those 10 discs to share. This chart helps us to see which discs were grabbing attention at any given moment. The time line will appear at the bottom of the chart.

For your viewing pleasure, here is that October 2018 – August 2019 animated chart (click the play button to activate the graph):

You’ll notice that as the new 2020 discs entered the market, they grabbed a percentage of the sales for a moment, but sometimes didn’t keep that momentum, either because of limited availability or the hype didn’t last. For example, availability of both the DD3 and the Raider was fairly limited when they were first released and it took a little time for regular stock releases to give them a boost.

The Zeus went through huge spikes depending upon availability and the releases of the prototype (originally called the Kong), the first run, and ending with the August release of the limited edition Big Z Zeus– thus the spike at the end of the video when it grabbed a huge percentage of total sales.

You’ll also noticed that the Destroyer sales moved up as Paul McBeth announced his change of sponsors, while players and collectors grabbed his old signature edition before the end of 2019. It got another boost with the new Wysocki edition.

The Force sales at Discraft started to rise based on speculation about what he would throw, and then the announcement came of the Force as a McBeth signature disc. But then the Force died down as the attention turned to the Zeus, which as a disc in Paul’s own line, was grabbing more attention than the Force.

The Race – Total Sales Animated Graph

Now for a look at a chart that takes less explanation. This is very straight-forward. We totaled the sales through time, adding to the total with new sales from October 2018 through August 2019. This allows us to watch the total sales for that period like a race where the disc that sells the most by the end is the winner.

So, rather than comparing percentage of sales, we’re just adding sales for each separate disc. Will the slow-but-steady disc end up selling most in the end? Or will the spikes on new releases help boost the newcomers to the winning position?

For your viewing pleasure, here is that October 2018 – August 2019 animated race (click the play button to activate the graph):

It’s pretty obvious that the steady sales of the Destroyer kept it far enough ahead that even the spikes on new releases, including the Zeus, could not boost those newcomers to the lead. The Zeus finished in 2nd place, getting enough large spikes to push its totals up, but not high enough to take the win. The Wraith, even with it’s slow and steady sales, gave it the 3rd place title, with the Infinite Discs Pharaoh following closely behind.

We hope that you’ve enjoyed these animated charts. Watch them over and over and see what kind of analysis you can offer in the comments below.

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