Welcome to another statistics blog! These are some of my favorite blogs to write and look at, since we can see some fun data about the sport we’ve grown to love! Today we’re going to be looking at some of the top discs, specifically the Top 100 Discs from the first half of 2019.
Disclaimer – This data is all from InfiniteDiscs.com, the biggest online retailer. This data is from discs sold this year- hundreds of orders shipped per day to all across the country and world.
First off, we notice that the Destroyer is still clenching the #1 spot, even after McBeth’s switch to Discraft. The Zeus and Luna, however are making a run for the top. They come in at 4th and 5th place respectively. The Anax was released shortly after the first half of the year, so it didn’t quite make it to the chart.
Innova appears more than 30 times on the chart, while Discraft is just under 20. Last year, this was definitely a different story; Discraft has grown a lot this year.
In the second year of having our own line of discs (produced by Innova), we have 5 discs on the chart. One of them, the Pharaoh, makes the #9 spot. The Pharaoh has definitely been our hottest mold. This is a little biased, however, because currently the only place to get our line up is from our own website. We will wholesale our own line later this year.
Discmania & MVP both have nine entries on this list. These are two awesome disc golf companies that have been exploding in popularity recently! Axiom has the Envy at #11, and Discmania has the P2 at #3 and the FD at #13.
The Pig snags the #46 spot, largely due to Ricky Wysocki putting in his new Innova bag this year. People have started to take notice of his silky smooth pig throws!
The Orc has the #33 spot, due to an influx of some really cool Pre-Flight number Orcs that we’ve come across. People say these are the best of the Orcs, so check them out!
Kastaplast has two entries on the top 100, the Reko (#60) and the Berg (#63). Kastaplast has been putting out some really unique feeling plastic and people are loving them! The Berg and Reko are some awesome putt & approach discs worth looking into.
The MINT DiscsAlpha barely snuck onto the chart at the #98 spot. MINT Discs is an up and coming company with two very good molds, the Alpha and the Bobcat. MINT has it’s fan club set in stone, with popularity growing!
Let us know how many discs you throw from the top 100!
Next, we’ll do a top 100 for the entire year of 2019. Which discs do you think will make the chart? The Anax?
Which brands do you think will grow more this year and next?
When Paul McBeth announced his change of sponsors from Innova to Discraft at the end of 2018 we knew it would have an impact on the buyer behavior of die hard disc golfers. Many scoffed at the million dollar contract and wondered how Discraft could afford to pay a professional disc golfer that much money.
After looking at our sales numbers for the first half of the year 2019, it appears that Paul McBeths brand value for disc sales may have been underestimated. When it comes to “hot brands of 2019,” among the major players, Discraft is on fire.
During the first six months of 2018, Discraft was our #5 brand in terms of disc sales. The Innova, Discmania, Dynamic Discs, and Latitude 64 brands all accounted for more InfiniteDiscs.com sales than did Discraft — which represented less than 7% of our online sales.
Jan – June 2019 InfiniteDiscs.com Sales By Brand
Through the first half of 2019 Discraft sales have nearly tripled! The introduction of the Paul McBeth Kong/Zeus was our hottest disc release ever. Sales of the Anax and Luna were almost just as hot. While Innova is still #1, Discraft has sold more discs than the #3 and #4 brands combined. The sales difference gap between Innova and Discraft was less than 13% during the first half of 2019 compared with a 31.5% difference during the same time period one year ago.
Not all of the credit can be given to Paul McBeth. Discraft has made some major changes to prepare themselves for a massive production increase that would bring their brand back to the top. Discraft Swirly ESP plastic is arguably the best looking plastic on the market. Discraft has done a brilliant job re-marketing themselves as a leader in disc golf.
With such a rapid increase in Discraft sales, the question arises, is it at the expense of other brands?
Overall, our total disc sales at Infinite Discs are up slightly for the first half of the year, but Discraft is taking market share from others and we have seen a year over year decline in sales for some brands.
Brands That Saw Sales Declines
Among the larger brands we sell, Innova and Discmania (brands Paul McBeth used to promote) have seen a slight decline in sales. During the off season, Discmania made some significant changes by also manufacturing with Latitude 64 and Yikun. With these changes I was very surprised to see that our Discmania sales declined. Had they sufficient stock of DD3’s to meet our buyers demand, I’m pretty sure Discmania would not have appeared on this list.
The biggest “hit” taken on brand preference in 2019 among our customers appears to be decreased demand for Latitude 64 and Westside Discs. Our online sales for Latitude 64 were down 17% while the Westside brand was down almost 25%. One likely reason for a decrease in sales of these brands is the loss of Ricky Wysocki as a Latitude 64 sponsored player.
During the first six months of 2018, the Westside Harp (one of the primary discs used by Ricky Wysocki) was our #11 selling disc. During the same period of 2019, Harp sales dropped to #26. The Explorer dropped from #36 to #62 and the Dagger dropped from #47 to #92.
Meanwhile the Innova Pig went from being our 175th best selling disc in 2018 to our 45th best selling disc during the first half of 2019. Despite the loss of Paul McBeth, the Ricky Wysocki signature Destroyer has helped that disc remain as our top selling disc of 2019. The addition of Ricky Wysocki to Team Innova undoubtedly lightened the blow of losing McBeth.
Other Brands That Increased in Sales Despite Discraft’s Surge
The third member of the Trilogy family, Dynamic Discs, saw a modest 3% sales increase compared with 2018. The new Raider distance driver undoubtedly helped those sales.
MVP and Axiom, with their triple foil artwork and loyal fan-base, saw growth rates of 24% and 27% respectively. Their unrelenting new release schedule and new swirly plastic blends fanned the flames.
With the addition of five new molds, sales of the Infinite Discs brand increased by 66% during the first half of 2019.
Prodigy Disc saw an impressive sales increase 43%. Some of this increase can be attributed to the success of their pros, particularly Kevin Jones, who is having a fantastic year and is becoming one of the most liked players on tour.
Gateway, which has made a big emphasis on improving their premium plastic look and feel, saw a modest increase in 2019 sales of 5%.
Most of the smaller disc brands also saw an increase in our online sales with the exceptions being Legacy, Hyzer Bomb, and Viking Discs. A primary reason for the reduction in Viking sales is our inability to order more of these discs from Finland. We have been in need of a major restock for most of the year, and we can’t sell discs that we do not have. With Hyzer Bomb, the sales figures are most likely an adjustment after an incredible run on Mortar discs.
Growth Among Smaller Disc Brands
The introduction of several new molds, as well as the new “Cosmic Neutron” plastic blend, has helped Streamline to a 91% 2019 sales increase. Through the first six months, Streamline is currently our #11 selling disc brand.
Kastaplast’s popular plastic feel and increased availability lead to an increase of more than double their 2018 sales in 2019.
Yikun saw the largest percentage of sales growth from companies not named Discraft. The increase in Yikun sales may be partially attributed to Discmania’s partnership with the Yikun brand which has some players interested in checking out the additional molds.
DGA saw a 56% increase in sales during the first half of 2019. DGA’s likely benefited from their partnership with Discraft and the fact that Paul McBeth spent some time throwing DGA branded discs.
RPM discs out of New Zealand saw a healthy 84% year over year increase while Finland’s Prodiscus brand saw a modest 27% improvement.
The release of their second disc, the Bobcat, helped Mint Discs increase sales by 65% this year.
The first half of 2019 has been a dramatic ride for the ever changing landscape of disc sales. It will be interesting to see if the Discraft popularity surge has peaked, or if the hype for Paul McBeth products will continue.
Disclaimer: The numbers used for this article are taken solely from InfiniteDiscs.com sales, and do not necessarily reflect the actual sales trends for the different brands among all retail outlets. InfiniteDiscs.com customers are primarily avid disc golfers who regularly follow professional disc golf. Casual disc golfers, that represent the majority of people who play disc golf, are less likely to be influenced by the moves of professional disc golfers.
The always hectic summer in the disc golf world is in full swing! We are doing everything we can here at Infinite Discs to stay on top of it all. This post is a little late, but it is time to take a look back at the top selling discs of the second quarter in 2019!
The disc formerly known as Kong, aka the Discraft Zeus, has been flying off the shelves, but it still wasn’t enough to beat out the “original” Paul McBeth distance driver. The Innova Destroyer stayed at number one this quarter, but it will be exciting to see if the stock stamp release of the Zeus will push it up to the top spot. Beyond that, we see most of the same names we saw last quarter with the most movement coming from the Innova Firebird that dropped from 5 to 10.
As always, we see Innova with a strong presence in the distance driver category. They manufacture 8 of the 10. But the other two discs may not be going anywhere soon. The Zeus has proven to be a hit, and the Raider was an instant success for Dynamic Discs. It will be interesting to see if both of these discs can continue to compete with the rest of the Innova made distance drivers that seem to always be at the top of the charts. Oh, and don’t sleep on the newly released Infinite Discs Emperor. I think we will continue to see this disc in the top 10 for a while.
Like with the distance drivers, Innova manufactures 8 of these top 10 discs. I think this is the first time we have seen the Innova Thunderbird take the number one spot. It is always near the top, but the new Swirly Star Jeremy Koling Thunderbirds finally bumped it to number one. The newly released Discmania Evolution Instinct came in at 6 with a lot of hype. We will see if it continues to sell well down the road. Beyond that, we have a lot of the same in the fairway drivers.
The top half of the midrange chart stayed nearly identical featuring the same top 4 as last quarter, but the bottom half shook up a bit. We haven’t heard a lot about Mint Discs since they released the very successful Alpha a few years ago, but now they add a midrange to the mix with the Bobcat taking our 7 spot. Also we see Discraft continuing to have a positive year on the sales charts with the Buzzz SS making its first appearance on the top 10 for as long as I can remember.
This is something I’ve never seen before. All top 8 selling putt and approach discs this quarter are in the exact same position as last quarter. I guess we are pretty consistent with our putt and approach game here at Infinite Discs :). The Streamline Pilot cracked the top 10 this quarter with help from a Special Edition release in Streamline’s Neutron and Cosmic Neutron. The MVP Entropy is a newly released overstable approach disc that fills a great slot in the MVP lineup.
And that does it for our 2019 Q2 top sellers! Do any of these charts surprise you? What discs did better/worse than you would have expected? Tell us in the comments! And see you next quarter!
We are getting into our busy season here at Infinite Discs! People are playing lots of disc golf which means they are buying lots of discs. So it seems like a perfect time to take a look back at our disc golf buying habits from 2018.
How Many Discs Do We Own?
First, let’s look at how many discs we own. Are we a bunch of hoarders? Let’s find out!
Surprise, (not really) we own lots of discs! The pie chart is a bit crowded, so here is a bar graph featuring the same information:
The most popular response was 41-60 discs, and from the pie chart we can see that almost 3/4 of us own more than 30 discs, which is more than you can fit in an average disc golf bag or cart. I remember when I first started playing disc golf and I saw someone on the course with a backpack full of discs. I thought there was no way I could ever own enough discs to fill a backpack bag. Now I have boxes and boxes of discs…
But that is the literal state of disc golf and disc ownership! And it is something that is pretty unique to our sport. You don’t see many golfers who have multiple bags of clubs, or casual basketball players who have closets full of different basketball shoes. We don’t just own the discs we need to play, but we also collect disc golf equipment.
How Many New Discs Though?
So how many new discs did we add to our collections in 2018? Again, here is both the pie chart and bar graph with this data:
So from this we could say that a rough “average” for the community as a whole is around 10-14 discs since a little over half of us bought at least 10 discs in 2018. I personally would say that is a little higher than I expected. 10 discs is a lot, especially for players who have a pretty established bag. But I think there are a couple of factors that drive us to buy more and more discs.
First of all, there are new releases. I usually write our quarterly sales reports on the blog, and almost every single time one of the top selling discs in every category is a new release disc. We for some reason in disc golf love trying out and collecting new disc molds, and there are definitely more than 10 new molds released every year.
I also think there is a sweet spot in the competitiveness and experience of disc golfers in correlation with how many discs we purchase. Beginners often purchase a lot of discs because they are excited about this new thing in their life and they are jumping in full swing. These new disc golfers are figuring out how to play and what molds will work in their bag. Then after maybe a year or more, once that disc golfer has gotten the hang of things, their purchasing may slow a bit.
This is that sweet spot. Experienced disc golfers who have for the most part found their comfort zone in the game. They don’t feel as strong of a need to buy more discs. However, if that experienced disc golfer becomes more competitive and play more frequently, they become more involved in the replacement market of disc golf. Depending on the types of courses they play, they might be losing more discs than average. Also their discs get worn in quicker and may need to be replaced sooner.
But something else that always needs to be remembered when analyzing this data is that the data is from people who cared enough about disc golf to take a survey put out by a disc golf company. We get a large number of respondents every year, but they are generally more active in the online disc golf community. So it makes sense that our numbers might be higher than expected when it comes to disc golf purchases.
How Many Discs Did We Collect?
Now, back to the data! And an interesting question that gets back to my comments earlier about us being collectors: How many discs did we acquire to collect and not throw? I think just the pie chart is sufficient for this one:
Again, we are collectors! Over half of us got a disc that we had no intention of ever throwing. This also doesn’t include discs that we collect but also want to throw a few times before hanging it on the wall or storing it away in plastic totes. This is great news for disc golf manufacturers and retailers. As we can see, their special edition, signature series, and first run discs are working in getting us to spend more money on new collectible discs.
But Where Do the Discs Come From?
So where do we get our new discs from? We asked that question, and provided survey takers with a variety of options for their responses. Here is how we answered:
As it is with the rest of the retail world, online is a dominant avenue through which we acquire new disc golf discs. So some may be surprised to see that the most popular selection was local disc golf stores that are focused primarily on selling disc golf equipment. This is encouraging for small business owners who have invested in building their own small business. It is also why companies like Dynamic Discs have opened several locations across the country.
But in a world that has seen brick and mortar stores go under because of the pressure from online retailers, why would most survey takers still buy discs from local stores? Again, this gets to a quirk in disc golf–there are benefits to seeing and holding a disc before you buy it. It is always nice to try on shoes and see them in person, but a size 11 of the same basketball shoe is going to be the exact same whether you buy it from a local Foot Locker or from Amazon or Eastbay online.
However, a max weight Star Destroyer from your local shop may be different from all of the max weight Star Destroyers available right now on Infinite Discs or any other online retailer. One might be more domey or have any other idiosyncratic feature you have learned that you like or dislike in your Star Destroyers.
I know when I worked in the warehouse at Infinite Discs I always got calls asking how flat a certain Champion Firebird was that we had listed online. Well when you shop in with a local disc golf store, you can inspect the disc however you want before buying your purchase. Due to overhead, some local stores may have higher prices than online retailers, but it may be worth the extra cost knowing exactly what you are getting before you buy it.
Over the last few years, I have been able to help out at our local Infinite Discs store in Pocatello, Idaho. I have seen the above scenario play out several times, but also I think a local pro shop is more inviting to newer players who may feel overwhelmed by all of the options available. Online retailers try their best to provide new players with information, but for many people it is nice to be able to have a face to face conversation with a store associate who knows about disc golf and are qualified to answer their questions.
But another interesting aspect of local disc golf stores being the most popular way that survey takers acquired discs is simply the fact that that many people have access to a dedicated local disc golf store. It would be interesting to know how many disc golf stores have opened over the last few years, but from this survey we know that at least over 60% of survey takers have access to a local disc golf shop, which is exciting for the growth of the sport.
So there you have it! What bit of data stood out to you? Is there something I failed to discuss that should have gotten more attention? Please let us know your thoughts and feelings in the comments!
When Infinite Discs first launched our own disc brand with manufacturing by Innova, we wanted to make sure that each run had its own identification. We’re aware that different runs of the same mold in different plastics and at different times can have slight variations. Because of that, we figured that players who fell in love with certain runs or who sought specific characteristics would appreciate a way to know which one they have, which one they want, etc.
When we create a stock stamp, that run number and the run quantity (number of discs in the run) is displayed on the stamp at the bottom. With some of the limited editions and signature editions, the run number and quantity is not necessarily described on the stamp. But we still want you to know what you’re getting.
Here is a quick run-down of the runs that have been produced and ordered for the Pharaoh and the Emperor as of May 2019, for your reference:
PROTOTYPE: Swirly S-Blend
This run came out flat with a moderate fade.
This run came out relatively flat with a moderate fade. A few of these were released in Garrett Gurthie signature edition.
Quantity 1100 (plus 88 “Test Run” stamp)
This run had more dome on the flight plate than the first run and slightly less fade for some players. Some of these were released in Garrett Gurthie signature edition with a new stamp.
Quantity 1100 (plus 120 “Test Run” stamp)
This run was again quite flat, but more understable than any of the S-Blend runs.
Metal Flake Glow C-Blend
Quantity 1000 (plus 79 “Test Run” stamp)
This run turned out very domey with a lot of glide and more overstable than the other runs. This run featured an XXL Alien Pharaoh stamp and also a bottom stamp.
This run is once again flat, like the first run, with more color variety.
Quantity 850 (plus 27 “Test Run” stamp)
This run was the introductory run and had an early release with a unique stamp at the 2019 Las Vegas Challenge tournament. The X-Outs were released on the Ides of March as a teaser, with stock stamp following. This is a more understable run, though it still has plenty of fade for average players.
Quantity 900 (plus 133 “Test Run” stamp)
This run turned out much more overstable than the first run and was made to release primarily as a David Feldberg signature edition disc for 2019.
Metal Flake Glow C-Blend
Quantity 900 (plus 41 “Test Run” stamp)
This run has a nice fade that is slightly less than Run 2, but more than Run 1. It is released with an XXL Alien and also has a Garrett Gurthie signature edition stamp.
It is Glass Blown Open weekend! GBO is considered one of the best events in disc golf every year. It is run well, and leaves players of all divisions happy and satisfied with their tournament experience.
Often times tournament directors wonder how to make their tournaments better and how to keep their participants happy and excited about their events. This year in the 2019 State of Disc Golf Survey we asked disc golfers questions about their tournament experiences, what they like or don’t like to see in tournaments, and what motivates them to participate in disc golf events.
This is especially pertinent to our sport, because disc golf fans aren’t just fans, they are players. Like we always say, part of what makes disc golf so great is it is very cheap and easy to play. Well, it is also very easy to get involved in local leagues and tournament play including PDGA sanctioned and unsanctioned events.
And for the most part, if we are serious enough about disc golf to take a lengthy survey, we play competitively. Of those who took the survey, we were split 70/30 with 70% of survey takers participating in at least one disc golf tournament or event in 2018. We then asked that 70% how many PDGA sanctioned events they participated in over the last year. The responses were interesting:
Particularly, I think it is interesting that the option that received the most selections was zero, showing that a good portion of disc golfers who are active in competitive disc golf may not be involved with the PDGA at all. Also these individuals may just participate in local specialty events like the Discraft Ace Race or Trilogy Challenge. Of course, we asked what specialty events folks participated in during 2018.
We shouldn’t be surprised to see the Trilogy Challenge as the most popular event. It has been established as a great value event that attracts both competitive and casual disc golfers. We can also see that local putting leagues have become very popular in the disc golf community. It is interesting that just 33.33% said they participated in none of these events, as it shows how popular these specialty events have become in recent years. Also, because I mentioned it previously, only 9.97% of those who said they participated in a disc golf tournament said that they didn’t participate in a PDGA sanctioned event nor in any of these specialty events. It just goes to show that there are still popular local events that do not affiliate with the PDGA.
This ties into our next question in the survey: How many tournaments did you participate in that were not PDGA sanctioned? here were your responses:
With this data, we see that slightly more people participated in tournaments that were not PDGA sanctioned than people who participated in tournaments that were PDGA sanctioned. For those of us who are involved in mainstream PDGA events, it can be easy to forget that tournaments that are not sanctioned still draw a lot of participants, and are a great resource for casual players who are wanting to work their way into the competitive disc golf world.
Motivating Factors for Playing Disc Golf Tournaments
So what motivates us to participate in disc golf tournaments? We asked, and here is how we responded:
At first I was pretty shocked to see that Payouts/Prizes and Player Packs were the lowest two motivators. Those are often the two motivators that Tournament Directors try to appeal to the most when they are promoting their events. But does this data mean that we should focus on something different in our promotions?
After a little more thought, it could be argued that these low numbers are a bit misleading. First of all, who receives a player pack? For most PDGA sanctioned tournaments, only players in amateur divisions receive a player pack. Professional players usually do not receive a player pack, so most survey takers who play in the pro divisions likely aren’t motivated by player packs. And the inverse sometimes applies to Payouts/Prizes for larger events. Sometimes in order to generate larger payouts for pro divisions, TDs will make their event “Trophy Only” for their amateur divisions. This means that there are no prizes besides maybe a trophy for amateurs. These events though will often provide a more generous player pack in an effort to try and “make up” for not offering prizes. So for amateurs who are accustomed to playing in trophy only events, they would naturally not be motivated by payouts and prizes that they don’t normally see anyway.
However, all of the other motivating factors can be found at pretty much any tournament regardless of division. I think it is also worth noting that we enjoy exploring new courses when we go to tournaments enough that almost half of us listed that as one of our motivating factors. I know some smaller local tournaments have found success in using a variety of layouts and pin positions for tournaments to try and change up their course to make it feel new and different for their local players.
But at the end of the day, what most motivates us to go to tournaments is the competition, fun, and social aspects found in tournament play. So TDs should make sure to foster a fun and social environment. Obviously the nature of tournaments themselves make them competitive, but TDs can still look for ways to improve that competitive atmosphere for all divisions. TDs can also add small mini competitions like distance or putting competitions in between or after tournament rounds. Even a ring of fire offers all competitors a chance to experience some competition. I remember as a young player winning prizes in a ring of fire that included some of the best local disc golfers. It was fun to be able to say I beat them at something, even if it was as simple as a ring of fire.
We also asked survey takers to rank by importance certain aspects of tournament play. Specifically, we asked, What aspects do you consider when selecting tournaments? Here is how we responded:
I think this might be the most interesting bit of data so far today. It shouldn’t be a surprise that a well run event is what we consider to be the most important thing when we are selecting tournaments. I think this is especially important for TDs who are running events on new courses or temporary courses. It is insanely frustrating to play in an event when you aren’t 100% sure of the rules or if all OB areas are not clearly marked.
But I am kind of shocked to see that the three options that received the most “Not Important” votes were Awards/Trophies, Good Payouts, and Player Pack value. If you are an amateur who hates that the big event in your area is a trophy only event, then don’t show the TD this info. Over a quarter of tournament goers consider the Awards/Trophies in your tournament not important, and only 4% less consider good payouts not important.
From this data, what people want the most are well run and organized events that stick to the schedule and give them an opportunity to compete and enjoy each others company. So instead of trying to appeal to players by giving them the biggest player pack or payout, spend some of that time/money and turn your event into a social and competitive gem in your area.
Payout vs. Player Packs
Part of why I was surprised that payouts and player packs were the most unimportant factors is because they are part of a pretty common debate in disc golf circles–where should tournament money go? Should TD’s provide a generous player pack, or instead focus on bigger payouts across all divisions? We asked for your opinion, and here is how you responded:
We shouldn’t be surprised that the top answer here, with almost half selecting it, is a mix of both, because everyone wants more of everything right? But when we look at those who answered just one or the other, people who favor a big player pack doubled the amount of people who prefer a big payout. This doesn’t surprise me, I think that all players benefit from a large player pack regardless of skill level. So if you are in a good position as a TD, try to create a high value for both the player packs and the payouts. But if you need to choose one or the other, most disc golfers would prefer that money going toward a generous player pack.
Another common debate within disc golf culture is how to divide tournament payouts. In other words, how deep should a tournament payout? If a tournament has a big purse that is paid out to a high percentage of the field, that means the top finishers aren’t paid as much as they would be if they paid out a smaller percentage of the field. The inverse, of course, is a shallow payout that makes for higher payouts for the top of the field. So, we asked disc golfers which they preferred, and here are the responses:
Similar to our last chart, we see that most people prefer moderation. But then the split after that is pretty even with a slight preference toward shallow payouts or even trophy only events. But for the most part, the standard 40%-50% payout is what most people want to see.
Tournament Stamp or Stock Stamp?
Now for one last tidbit of info for our Tournament Directors–How do we feel about tournament stamps compared to stock stamps in the player packs? Specifically, we asked,”As a player pack item, would you prefer a tournament stamp on a disc you don’t throw or a stock stamp on a disc of your choice?” This also gets to players having more of a choice in their player packs. So how much do we value that choice? Here is how we responded:
This one is pretty even across the board with people saying that it depends on the tournament and stamp coming in at the top just barely. And then there is a slight favoring of tournament stamps, which I think makes sense because it is always nice to have a more unique disc in my opinion. So if you run a good enough tournament with a nice stamp design, you can win over the neutral folks and make everyone happy, which is the goal of every TD.
But for those who prefer to have more choice in their player packs, be sure to check out a Next Generation event this year. Dave Feldberg has partnered with Infinite Discs to provide multiple options for player packs, allowing participants to choose the discs and brands included in the packs.
Why Disc Golfers Don’t Play Tournaments
Now, so far we have discussed the preferences of those who said they participated in tournaments this year, but for those who didn’t participate–why not? What kept these people from involving themselves in their local competitive disc golf scene?
As you can see, far and away the top reason why people don’t participate in disc golf tournaments is because they don’t have enough time. Again, it shows that our sport draws competitive people, even if they don’t have time to participate in organized disc golf competitions.
And for the 29.57% of folks who didn’t play in a tournament this year because they don’t think they are good at disc golf, I have a couple of thoughts. First of all–welcome to the club because a good portion of us who play competitively also don’t think we are good at disc golf. But more importantly, if you want to improve your disc golf game, I think one of the best ways to do it is participate in your local leagues and tournaments. I remember being scared showing up to my first league, and I played awful. But the people on my card were very encouraging, and I learned so much as I kept showing up and watching disc golfers who were better than me and how they attacked the course. So don’t let your fear of not being good enough stop you. Once you set that aside and start showing up to leagues and other events, I know your game will improve. I saw it happen in myself, and I see it happen all the time.
And finally, our last stat nugget–for those who didn’t play in disc golf tournaments, what would help in convincing them to show up to future events?
I am surprised to see that over half of people who said that they didn’t play in a tournament said that them getting better at disc golf would convince them to show up to future events. So maybe it is an issue not people thinking they aren’t good at disc golf, but rather they just don’t think they are good enough. Again, refer to my earlier discussion of how participating in competitive disc golf will improve your game. I believe that nobody should ever feel like they aren’t good enough to participate in disc golf tournaments or leagues.
We also see that time/location changes could help almost half of those who didn’t participate in disc golf events show up in the future. Of course, this is a hard thing to get right since everyone’s schedule is different.
Let Them Play With Their Friends
Another piece of interesting information is that 45.87% of folks said that they would play more if they could play with their friends rather than strangers. While it isn’t always ideal, most tournament directors allow people to request being on the same card as their friends. Even if they don’t advertise this, any TD will tell you that there are plenty of disc golfers who have no problem asking anyway. But maybe if TDs are trying to draw more casual players to their events, they can make sure they know that they will be allowed to play with their friends.
So we covered lots of data in this one! What stood out to you that I might have missed commenting on? Do you have any advice for Tournament Directors? Please let us know in the comments!
And last but not least–thank your TDs! A Tournament Director is often a thankless volunteer position. These people donate their time and energy to create a positive event for their disc golf community. They grow the sport and are trying their best to be a positive influence in their communities. So thank you TDs!
Which brands do we prefer to use? Did our favorite brands change this year? This is an especially interesting year in disc golf to take a look at the survey responses that relate to this topic because of the many sponsor changes made by top professional disc golfers this offseason.
In fact, we tried to address the big offseason changes directly by adding a new question to this year’s survey. This survey was taken at the beginning of this calendar year during a time that was well after the news broke that Paul McBeth would be sponsored by Discraft and Ricky Wysocki would be sponsored by Innova. So we decided to ask straight up–Have you thought about purchasing Innova because of the Ricky Wysocki switch? We also asked–Have you thought about purchasing Discraft because of the Paul McBeth switch? Here is how we responded:
Well, if you didn’t know already, Paul McBeth really is the king of disc golf in so many ways. As you can see, just over a third of all survey takers have thought about purchasing Discraft product strictly because Paul McBeth is now throwing their discs during tournament play. And then, as we saw in the favorite disc golfers post, Ricky Wysocki’s change to Innova doesn’t seem to have been as well received. I’ve mentioned this before, but I really think it is because the fans Ricky Wysocki gained over the last few years while he was sponsored by Latitude 64 viewed Innova as more of a rival than the fans of Paul McBeth viewed Discraft. This is a fascinating anomaly in disc golf.
But as the data has proven in multiple ways, we as disc golf consumers care about which brand of discs sponsor our favorite pros, and it influences our buying habits.
One little tidbit of data is especially interesting in this enigma that is the relationship between favorite disc golfers and favorite brands it what I would call the Eric Oakley effect.
Eric Oakley is one of the best touring pros not just at disc golf, but at marketing himself using social media outlets. This makes him an especially valuable team member for any sponsor. His manufacturer sponsor over the last few seasons has been Dynamic Discs, one of the Trilogy brands (Dynamic Discs, Latitude 64, and Westside).
In the survey we asked survey takers if their favorite brand of discs changed this year, and if they answered yes, we asked who their new favorite brand is now. So we took a look at survey takers who named Eric Oakley as one of their favorite disc golfers. Then of those participants, we looked at which ones changed favorite brands. Of these survey takers, 83% said their new favorite brand was one of the Trilogy brands. We see this trend when looking at other professionals as well, but Eric Oakley seemed to have the strongest influence this year.
However, when asked why they changed favorite brands, survey takers did not cite professional influence at so high a rate:
So if data trends show professional disc golfers making a significant influence on our brand preferences, why did so few cite them as reasons for changing their favorites? In my opinion, I think it is fair to say that perhaps these survey takers tried out discs made by their new favorite brands because of the influence of their favorite professional disc golfers, and they stuck around for reasons like the feel and flight of their discs. As was previously mentioned, nearly 33% of all survey takers said they would consider throwing Discraft discs just because of Paul McBeth–before Paul had even thrown a Discraft disc in tournament play!
Of course, this leads to the question–for those who changed their favorite brands, which manufacturer was their new favorite? Well first of all, it is important to note that only 20.76% of all survey takers said that their favorite brand changed during the last year. So for the most part, disc golfers stayed true to their previous favorites. But let’s look at which brands that 20% chose as their new favorites:
Remember that Eric Oakley effect I talked about? We can definitely see that influence carried over here. You could also argue from these results that the McBeth effect is so strong that he doesn’t even have to throw a disc to make people change their favorite manufacturer.
We also asked survey takers if they could only throw discs made by one manufacturer, which would they choose? For this question, we put together different brands made by the same manufacturer. Here are the overall results:
IF YOU COULD ONLY USE DISCS MADE BY ONE MANUFACTURER, WHICH WOULD YOU CHOOSE?
I think a lot of this comes down to selection. If you look at how many discs are available from each of these manufacturers, it pretty much coincides with these results. But it is significant that almost half of all disc golfers who took the survey would choose to only throw discs made in an Innova factory if they had to make that choice. All other manufacturers were selected by less than 1% of survey takers.
This leads us to what I believe is the ultimate indicator of our true brand preferences. We can claim certain brands as our favorites, but which brands are we actually throwing and including in our disc golf bags? Let’s look:
I don’t think that Innova being the most popular is too big of a surprise, but over 80% of survey takers having at least one Innova disc in their bag is a bit surprising to me. It just goes to show how dominant their influence has been in the disc golf world over the years. I also was a little surprised to see that Discraft was number two. I would have predicted Latitude 64 to be the number two. Which means I was also surprised to see that Dynamic Discs was higher than Latitude 64.
That being said, it is important to note that the question just asks which brand of discs are in our bag. So if a survey taker has only one disc of a certain brand (like the extremely popular Discraft Buzzz) then they would include that brand in their response.
The trilogy brands together were the third, fourth, and fifth most popular brands. For a long time Latitude 64 was the only of the three that had a “complete” lineup, so they were always the most popular. However, both Dynamic and Westside Discs have released more and more discs giving players–especially those loyal to Trilogy–more options.
Looking further down the chart it looks like things shook out as expected. I was a little surprised at how low Prodigy was considering it wasn’t that long ago that they took the disc golf world by storm and had a large team of professional disc golfers. But Prodigy has been a little more aggressive this year with newer molds being added to their lineup like the recently hyped D2 Max. It will be interesting to see if they can get these new molds into the bags of disc golfers.
So we have thrown together several charts and lists here today, but what does it mean? No, I’m really asking, what do you think it all means? Let us know in the comments what you think of this data and what it says about our current state of disc golf!
The weather is warming up, Spring has sprung, and the 2019 disc golf season has begun! It’s April, which means it is time to once again take a look at our top selling discs of the first quarter! As we go through the top sellers, we will see a lot of changes from last quarter. Most of those changes can be traced back to one person…yep, Paul McBeth!
If you are still of the belief/delusion that Paul McBeth doesn’t influence sales numbers, hopefully looking at this overall top 10 and comparing it to all of the top 10 charts from last year will be enough to change your mind. Paul’s signature has been printed on over half of these discs at some point in time. While it isn’t unheard of for new releases to crack into the top 10, the Luna debuting at number 5 is very impressive. Also the Discraft Force has never been on this or the distance driver top 10 list. For what it’s worth, if March had been one day longer, we’d probably have another McBeth disc on this top 10 list (the Kong). So overall I think it is safe to say that Discraft has taken full advantage of adding Paul to their team so far. Discraft numbers are way up across the board here at Infinite Discs.
The previously mentioned new Discraft Kong made it all the way to number 7 on the distance driver chart after selling out in just a few hours on its release date. I think it will be interesting to see how the Force and the Kong perform in sales throughout the rest of the year since McBeth mostly used one distance driver with Innova–the Destroyer. Of course, that might be the key–how much McBeth uses either disc. Beyond the new Discraft additions, it is mostly more of the same for the distance driver category this quarter.
Last quarter I mentioned that the Discraft Undertaker surprised me by cracking into the top 10 at the number 9 spot. Well, it made another big jump this quarter finishing as the number 2 fairway driver. The big surprise this quarter is the Axiom Insanity coming in at number 6. The high sales numbers this quarter are primarily because of the special release Axiom did for their new Prism plastic blend. We also see the Innova TeeBird3 cracked back into the top 10.
The top 7 on this chart is pretty business as usual with only a couple of small shifts from last quarter’s top 10. But the last 3 are all new names to this list, or they at least haven’t been on the list for a while (looking at you Discraft Buzzz OS). One of the biggest surprises of this whole article for me is the newly released Kastaplast Gote finishing as the 10th best selling midrange. New releases have a tendency of making surprise appearances in these top charts, but this might be the first Kastaplast mold to crack into a top 10, which may be an indication that the small Swedish disc manufacturer is continuing to grow into the mainstream.
There aren’t too many surprises here besides the two Discraft molds making such a big jump up the charts. The Dynamic Discs Deputy made it back into the top 10 after not making it last quarter. Also the Westside Harp is the lowest it has been ever since making the top 10 if I remember right. It will be interesting to see how the Harp performs throughout the year now that Ricky Wysocki is not throwing it and Paul McBeth is throwing a similar mold in the Discraft Zone.
And that’s all we have for this quarter! What will the next 3 months of sales look like? Was there anything that surprised you this quarter? We’d love to hear your thoughts in the comments below!